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The First Thing Peter Tells People at a Distance Is That They're ChosenThe Question Your Church Website Is Afraid to AnswerThe Volunteer Running Your Youth Group Has a Day JobThe Last Step of HEAR Is the One Nobody PostsYour Next Team Member Is Already Answering Questions in Your ChatAbout
Cheryl Boyd is the Global Vice President for Digital Strategies at Cru, where she has led digital strategy work since 2013 and globally since 2018. She helped develop The Audience Map, a research-based tool that charts how people move through spiritual thresholds on their journey toward faith, to help ministries reach people more effectively online. She spoke at theChurch.digital's Digital Missionary Conference on audience mapping and tracking spiritual thresholds online.
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